‘Frankenstein’, ‘Pluribus’, and more: When creators adopt firm anti-AI policy

In the midst of an epidemic championing Artificial Intelligence, the technology is rapidly being integrated into every walk of life and perhaps unsurprisingly, the film and entertainment business is no different.

However, while AI has reached a point where a mega corporation like Coca-Cola felt emboldened enough to release a commercial entirely crafted through the tech for a second year running, some Hollywood productions have taken it upon themselves to issue a firm stance against the system.

Where a couple of screen projects have gone by the route of including anti-AI warnings in its credits, for others, filmmakers and creators have come out to announce their vehement opposition to artificially generated material.

Frankenstein (2025)

While Guillermo del Toro’s adaptation of Frankenstein did not include a formal anti-AI acknowledgment, the Mexican-born filmmaker clearly stated his stance against the technology in multiple conversations regarding his latest project.

“AI, particularly generative AI — I am not interested, nor will I ever be interested,” he told NPR. “The other day, somebody wrote me an email, said, ‘What is your stance on AI?’ And my answer was very short. I said, ‘I’d rather die.’”

Pluribus (2025)

Apple TV’s new series from Breaking Bad creator Vince Gilligan, Pluribus includes a simple credit which makes the production’s perspective about AI loud and clear.

“This show was made by humans,” the credits for the show, starring Better Call Saul alum Rhea Seehorn, revealed.

Jurassic World Rebirth (2025)

Another hit from this year, Jurassic World Rebirth also includes an anti-AI warning in its credits — perhaps the clearest among most.

“This motion picture is protected under the laws of the United States and other countries. Unauthorized duplication, distribution or exhibition may result in civil liability and criminal prosecution,” is the warning which follows the concluding frames in Rebirth, and other Universal Pictures IP like How to Train Your Dragon and Bad Guys 2.

Heretic (2024)

Last year’s horror vehicle starring Hugh Grant, Heretic took a stand against AI while the controversies regarding the technology’s usage of multiple 2024 movies, including awards season favourites like The Brutalist and Emilia Perez, flared up.

“No Generative AI was used in the making of this film,” the credits for the film, directed by Scott Beck and Bryan Woods, revealed.