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Minions delight audience with silly AI images in Super Bowl commercial

Minions will return to big screens in upcoming film ‘Despicable Me 4’

Sadaf Naushad

Minions delight audience with silly AI images in Super Bowl commercial

Minions will return to big screens in upcoming film ‘Despicable Me 4’


Minions indulged fans with an interesting and rather funny commercial as the commencement of the 2024 Super Bowl nears.

This video, uploaded on the YouTube channel of Illumination, is a promotion of the upcoming film, Despicable Me 4, a sequel of the Despicable Me franchise. 

The commercial which is expected to air during Super Bowl LVIII on Sunday, February 11, 2024 also reflects on the wonders of AI.

Voiceover artist, Jon Hamm can be heard saying, "Artificial intelligence is changing the way we see the world, showing us what we never thought possible, transforming the way we do business, and bringing family and friends closer together," as hilarious images generated by AI can be seen.

The first funny picture, features Steve Carell and Will Ferrell in royal attire along with other uncanny and interesting pictures that flash by.

Minions delight audience with silly AI images in Super Bowl commercial

Also Read: 'Despicable Me 4' first trailer showcases bold new era of Minions Mayhem

"With artificial intelligence, the future is in good hands," the voiceover concludes, before two Minions characters are seen cheering over their AI photographs in a large office-like space filled with other Minions doing the same.

The ending seconds of the commercial close with the announcement that a trailer for Despicable Me 4, is now available to watch and is due to hit theaters later this year.

Despicable Me 4 is the latest sequel of the long-running animated and comedy franchise Despicable Me and Minions. It is the direct sequel to 2017's Despicable Me 3.

Watch 'Despicable Me 4' trailer:


The movie features the audience-favourite, Gru, and his wife Lucy along with their adoptive daughters Margo, Edith and Agnes.

Despicable Me 4’s official synopsis state that the family welcomes “a new member to the Gru family, Gru Jr., who is intent on tormenting his dad.”

"Gru faces a new nemesis in Maxime Le Mal (Ferrell) and his femme fatale girlfriend Valentina and the family is forced to go on the run," the synopsis concluded.

Despicable Me 4 is expected to hit theatres on July 3, 2024.

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