'Spider-Man: Brand New Day' cast teams up with Jordan Howlett in new promotional video

• Zendaya, Tom Holland and Jacob Batalon starred in a new Brand New Day promo
• Social media personality Jordan Howlett joined the cast during press coverage
• Spider-Man: Brand New Day is set for worldwide theatrical release on 31 July

Zendaya, Tom Holland and Jacob Batalon were joined by social media personality Jordan Howlett in a new promotional video for Spider-Man: Brand New Day, released during the film's ongoing press coverage. The clip brings together the film's lead cast and one of the internet's most recognisable creators ahead of the movie's worldwide theatrical release on 31 July. The video marks yet another moment in what has been an increasingly high-profile promotional campaign for the highly anticipated fourth instalment.

Cast meets creator

Howlett, who has built a significant following across social media platforms, featured alongside the three stars during the press run for Brand New Day. Holland, who plays the titular superhero Spider-Man, was joined by Zendaya — who portrays Peter Parker's love interest MJ — and Batalon, best known for his role as Peter's best friend Ned. The combination of the film's lead cast and a prominent online personality signals a deliberate push to reach younger, digitally engaged audiences ahead of the release.

Brand New Day build-up

Spider-Man: Brand New Day is scheduled to open in theatres worldwide on 31 July, with Amazon Prime members able to access an early screening in select theatres from 29 July. The film picks up after the events of 2021's Spider-Man: No Way Home, in which everyone's memory of Spider-Man's true identity — including MJ and Ned's knowledge of Peter Parker — was erased. The promotional campaign has been building steadily, with the cast making several high-profile appearances and video drops in the lead-up to release.