Khloé Kardashian reveals how mom Kris Jenner convinced her to star in reality TV show
The reality star says she initially rejected the idea of joining 'Keeping Up with the Kardashians'
Khloé Kardashian has opened up about how she unexpectedly ended up starring in Keeping Up with the Kardashians, and she’s crediting her mother, Kris Jenner, for what she now describes as being “conned” into joining the reality TV empire.
The 41-year-old reality star joined the hit E! series in 2007 alongside her family, but says she initially had no intention of stepping into the spotlight.
Speaking on The Morgan Stewart Show podcast, Khloé explained that she and her sister Kourtney Kardashian were focused entirely on running their retail business, Dash, at the time they were approached about the show.
“I never was like, ‘Gosh, I gotta be famous. I need to be on TV,’” she said. “Kourt and I, when we were approached to do the show by my mom and Kim, we said, ‘No, we’re not doing this show.’”
Khloé said the turning point came when Kris Jenner reframed the opportunity in a way that made it more appealing to the sisters.
“How my mom conned us into doing it was, she said, ‘Think of it as a commercial for the store,’” she recalled.
At the time, Khloé and Kourtney were deeply involved in the day-to-day operations of their boutiques in Calabasas, California, with no outside staff helping manage the business.
“We had no employees. It was just me and Kourt,” she said. “We did everything, the cleaning, the taxes, the steaming of the clothes. We had not one employee. We didn’t know what the f*** we were doing.”
Despite the humble beginnings of their retail venture, Keeping Up with the Kardashians went on to become a global cultural phenomenon, running for 20 seasons and launching multiple spin-offs and business empires for the Kardashian-Jenner family.
Today, Khloé continues to balance her personal life with several business ventures, including her clothing brand Good American, which she co-founded in 2016 with Emma Grede.
However, recent reports suggest her involvement in the brand’s day-to-day operations has decreased.
A source told Us Weekly that while she remains an investor and ambassador, she is no longer involved in its strategy or operations, instead focusing on her podcast and her new product line, Khloud.