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Taylor Swift faces trademark lawsuit over 'The Life of a Showgirl' album
TV host and columnist Maren Wade files California federal court action against Taylor Swift and UMG
Taylor Swift and UMG Recordings are facing a federal lawsuit in California following allegations of trademark infringement related to the singer’s twelfth studio album, The Life of a Showgirl.
Maren Wade, a Las Vegas-based writer and television host, filed the legal action on Monday, claiming that the "August" singer knowingly dismissed her established rights to a similar title.
Wade, a former professional performer who has authored the "Confessions of a Showgirl" column for Las Vegas Weekly since 2014, alleges that Swift’s October 2025 release constitutes false designation and unfair competition.
The plaintiff owns federal trademarks for her brand, which has expanded over twelve years to include podcasts, live theatrical productions, and musical performances.
The lawsuit asserts that Swift and her legal team ignored the existing trademark despite its long-standing presence in the entertainment industry.
According to the complaint reported by The Hollywood Reporter, the infringing title was "affixed to consumer goods, stamped onto labels, tags, and packaging" within weeks of the album's announcement.
Wade’s legal counsel argued that a solo performer who spent over a decade building a brand "shouldn’t have to watch it disappear because someone bigger came along."
The plaintiff is seeking unspecified damages and a court order to prevent Swift from further using the title in connection with the album or its associated merchandise.
Neither Taylor Swift nor UMG Recordings has issued a formal response to the filing. This legal challenge follows a highly successful year for the pop star, who recently concluded a record-breaking international tour.
Wade, who continues to share her experiences of the entertainment industry through her various platforms, maintains that the overlap in titles targets the same audience she has spent years cultivating.
As the case moves forward in federal court, industry experts are closely watching how the "Showgirl" trademark will be interpreted in the context of global pop music branding.
