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Taylor Swift legal team blasts trademark lawsuit filed by former showgirl
Taylor Swift reportedly faced trademark office pushback before the current legal dispute
- Taylor Swift's lawyers filed a brief calling the trademark lawsuit against her absurd.
- Maren Flagg claims the singer's new album title infringes on her established brand.
- The plaintiff is seeking an immediate injunction against the sale of Swift's merchandise.
Taylor Swift’s legal representatives have aggressively hit back at a former Las Vegas showgirl who is suing the pop star for trademark infringement.
Maren Flagg filed the lawsuit in March, asserting that the singer’s latest album, "The Life of a Showgirl", infringes upon her 2015 trademark of the phrase "Confessions of a Showgirl".
Ms Flagg, who performs under the name Maren Wade, has requested that the court immediately block the sale of related merchandise while the legal battle continues.
In a brief filed on Wednesday, attorneys for Ms Swift blasted the litigation as a baseless attempt to gain publicity.
"This motion, just like Maren Flagg’s lawsuit, should never have been filed," the documents stated, further alleging that the plaintiff is using Ms Swift’s intellectual property to bolster her own brand.
The legal team described the comparison between Ms Flagg’s cabaret performances and the global album launch as "absurd," pointing out that the plaintiff typically performs in intimate venues such as golf resorts and private supper clubs.
The defence also accused Ms Flagg of attempting to associate herself with the album on social media before choosing to sue months later.
However, Ms Flagg’s attorney, Jaymie Parkkinen, remains firm in the pursuit of the case. He previously stated that Ms Flagg was never contacted regarding the title, despite reports that Ms Swift’s own trademark application was denied due to similarities with existing registrations.
Mr Parkkinen emphasised that trademark law is designed to ensure creators at all levels can protect what they have built.
