‘James Bond’, ‘Rocky’, and more Amazon-owned titles shockingly make their way to Netflix

The James Bond and Rocky franchise is among a slew of projects owned by Amazon which will make their streaming debut on Netflix, starting January.

According to Deadline, the new move is the result of “an unexpected deal” signed between the two streaming giants.

Films included in the 007 universe, Die Another Day, No Time to Die, Quantum of Solace and Skyfall, will arrive on Netflix January 15.

While Rocky and Creed, Legally Blonde, and original Prime Video series The Man in the High Castle are set to follow.

Deadline further cited “Amazon insiders” to report that authorising the Bond series for Netflix’s use is supposed to be a “strategic business decision designed to broaden global reach and re-engage audiences.”

“Amazon essentially has decided that the revenue these titles will generate is worth the trade-off of helping one of its streaming rivals — a sign that the distribution market is back, at least for now,” the report added.

While Chris Ottinger, Head of Worldwide Distribution at Amazon MGM Studios, told the outlet, “When Amazon acquired MGM, Amazon’s plan was to continue licensing MGM’s iconic library to streaming and television partners around the world. Bringing these iconic films and shows to Netflix is part of that continued strategy.”

“James Bond remains one of the most enduring and influential franchises in cinematic history, and alongside other beloved titles in our library like ‘Hunters’, among other series, this agreement reflects the continued global appetite for premium storytelling and the strong working relationship we’ve built with Netflix,” his statement concluded.

Notably, Hunters had marked the beginning of the new partnership between Netflix and Amazon, with the 2020 release debuting on Netflix earlier this month.